I don’t know about you guys but the only thing I’m looking at right now is either has to funny or factual about the virus there is nothing else. If it’s funny I read, if it’s a sell honestly I’m not interested. We are no experts but marketing should be about adding value and not always about clickbait or trying to up sell, it’s about your product or service bringing joy to the consumer.
Now I know for a lot of people, you struggle because when it comes to your work, there isn’t much funny going on. Well maybe there should be! Right now while everyone is on lockdown it’s more important than ever that you be there for your clients or consumers. That doesn’t have to mean “ getting the sale” or talking about offers, in fact you need to avoid it at all cost! ( pardon the pun )
Keeping up engagement and getting a laugh should be your only agenda.
Isn’t our goal to connect with people, actually connect and make them feel something. If you have money, you are scared to spend it, if you don’t have money talking about it makes you scared, so why would companies still be pushing sales?
Interested to know what you all think, we get hundreds of comments via Facebook, Instagram and email all confirming our direction but love to hear how you are doing you!